Stay safe when shopping online at Christmas
This year, 90 per cent of us will be doing at least some of our Christmas shopping online, with 70 per cent planning to buy more than half their gifts on the web, according to the Interactive Media in Retail Group (IMRG) trade association.
But at this time of the year, an eagerness to part with cash can lead to carelessness. With our guide you can find out how to shop online safely this Christmas.
Shop and awe
The first thing to do is find out who you are dealing with.
One in four online shoppers never check to see if a retailer is genuine.
Just because a website has a .co.uk web address does not mean the retailer is based in the UK, which could cause you problems if something goes wrong.
IMRG runs the Isis scheme that has vetted more than 1,000 sites for reliability, security and customer service.
If you’re not familiar with a website you can check its records at the All Who Is website to see when and where it was set up. Also, type the site’s name into a search engine and you’ll see complaints and forum posts if a site is suspect.
Bagging a bargain is a good reason to shop online, but be sensible and set yourself a budget because it is too easy to get carried away. It may sound obvious but read product descriptions carefully.
Things may be sold without necessary batteries or cables, for instance.
Online comparison sites are good for helping to find a bargain but are not infallible (see the Computeractive feature about saving money).
If you do use them, check out online reviews of the companies you are sent to.
These can be invaluable when it comes to finding out about a retailer’s customer service and, importantly at this time of year, how good they are at keeping to promised delivery dates.
Look carefully at delivery charges. What appears to be a bargain can easily be wiped out by inflated delivery charges.
Vouchers are generally safe to use unless the company in question goes out of business. Some people were left out of pocket last year when music and DVD seller Zavvi failed and the shops wouldn’t take vouchers.
If a company is in trouble, it will still accept vouchers until the receiver, the company appointed to look after the assets, takes control.
After that you will have to make a claim with the receiver for the return of your money.
Stood up or delivered?
The site may promise that you will get the goods before Christmas as long as you place your order in time.
Unless you have paid extra for a specific delivery period or date, read the small print.
Most retailers will have a clause saying something like ‘expected delivery within two weeks’, exempting them from liability in case the goods don’t arrive in time.
Legally, the retailer has 30 days to deliver. Since many retailers (although not Amazon) use Royal Mail, it’s best to check the Christmas cut-off dates.
Unless you are using an online retailer that will guarantee a date because it is using another delivery company, you should err on the side of caution when making last-minute orders.
If you choose a refund the retailer can take up to a further 30 days to give you a refund, so bear this in mind if you need to wait for the money before ordering from another retailer.
Stocked full of scams
Cyber criminals are just as eager to take your money as the real retailers and they know that people tend to get carried away at this time of year.
Each year criminals quickly set up very sophisticated sites to fool people and get away with it.
There are often signs of danger: if an item is in short supply and can’t be bought from the high street, it is unlikely that an online retailer you have never heard of will have copious supplies.
Bad spelling and grammar on websites are giveaways, as are payment methods: if a site insists on payment by Western Union or bank transfer do not complete the transaction.
Plenty of small traders use Paypal to take payment, but where that is the sole payment option on offer, we advise that you contact the company by phone or email to ask about returns procedures.
The small trader's response should give you an idea of whether they are geniuine. Larger retailers should always offer credit and debit card facilities.
Likewise, foreign sites aren’t necessarily bad but take extra care, especially if the products are very cheap: last year customs agents seized thousands of fake Nintendo DS Lite consoles that had come from a site in Asia, destined for UK buyers.
Make sure your computer is up to date. Use an updated security program and the latest web browser such as Internet Explorer 8 or Firefox 3.5. They will expose some suspicious sites. Visit this link for more on web browser safety.
Where possible, use a credit card, not a debit card.
If your item costs more than £100 you have protection under section 75 of the Consumer Credit Act.
This doesn’t apply to multiple items: it must be a single product worth £100. Credit card firm Visa offers limited protection for users of its debit cards as well: check your bank’s terms and conditions.
Paypal also offers full buyer protection if goods are not delivered, but do not send cash or payments through a wire transfer service such as Western Union or by bank transfer, even if it is a UK bank.
Our verdict
It may sound as though online shopping is fraught with danger, and it’s true that it is possible to get ripped off.
But if you follow our advice and keep your wits about you, you can get some good deals without trouble.
Be prepared, be careful, be security-conscious and remember the old adage: if it sounds too good to be true, it probably is.
Written by Dinah Greek, Computeractive
10 Dec 2009
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